Core Study Context and Background:

• The study investigates the impact of information technology on retail industry, specifically focusing on employee and customer acceptance of smart retail technologies (SRT) in Jordan (549 page)
• Data was collected from 134 retail stores across Jordan's metropolitan cities, with 480 customer responses (558 page)

Key Technology Adoption Findings:

• Technology readiness was found to significantly impact retail performance (β = 0.620), indicating that a 1% increase in technology readiness results in a 62% improvement in retailer performance (561 page)
• Perceived usefulness showed substantial impact (β = 0.576) on retailer performance, suggesting a 57.6% improvement for each 1% increase (561 page)

Smart Retail Technology (SRT) Implementation:

• SRT provides retail customer services through smart device networks and integrated retail infrastructure (551 page)
• The study projects SRT assets to reach $36 billion by 2021 (551 page)

Customer Behavior and Technology Acceptance:

• Store reputation plays a crucial role - consumers see reputable stores as more trustworthy and show favorable attitudes toward SRT (552 page)
• Both employee and customer preparedness need to be considered when implementing new technologies (565 page)

Implementation Challenges:

• Retail stores must ensure smart and user-friendly innovations are introduced to reduce consumer discontent (565 page)
• The study found that intelligent, easy, and realistic technology can reduce consumer discontent and molestation (565 page)

Future Research Recommendations:

• Future studies should investigate customer adoption of specific technologies like smart displays, smart shopping carts, and NFC systems (566 page)
• Research could expand to developing countries like Malaysia, India, and China to increase generalization possibilities (566 page)

Regional Context:

• Jordan's retail sector shows significant potential for growth in modern, organized retail segments (566 page)
• The country's unique geographic location makes it a natural corridor for regional growth and international shopping (566 page)

Study Limitations:

• Respondents could opt out of providing certain details
• Self-administered questionnaires may have impacted efficacy
• Potential sampling errors in randomized sampling locations (566 page)

References

• Source:
  • Research Gate Paper
• Ref:
  • Theeb, K.A., Mansour, A.M., Khaled, A.S.D., Syed, A.A. and Saeed, A.M.M. (2023) ‘The impact of information technology on retail industry: an empirical study’, Int. J. Procurement Management, Vol. 16, No. 4, pp.549–568.

I really liked detailed steps you enlisted and how the technology might require the change in the Karzinka’s internal processes and how to make sure users can adapt to it seamlessly.

However, I would strongly recommend you to prove your arguments with reliable sources from the similar cases that we identified earlier or ones that can be found online.

Here is the illustration from your draft:

“ A comprehensive strategy for implementing this is to, first, create a new app specifically for the self checkout system or to update the current Korzinka application… “ 

Here, you have mentioned the development or update of the existing app and how it will be utilized. The similar idea is discussed in this research paper

It would be so great if you could identify the arguments and advantages for this step from other sources, proving that Karzinka can benefit from it.

In short, the general structure is the following (of course, you can also add your own solutions, but overall recommendation is to support them with external academic sources) :

According to (source authors), bla-bla-bla has successfully worked out, showing (result of the implementation), and thats why Karzinka might as well benefit from integration of the bla-bla-bla by doing bla-bla-bla

You can use in-text citations and proper referencing using this book

Additionally, in my response to Question #2, I also mention a few study cases with some statistical results and where (company or place) the case has taken place , and you may also refer to those justifications.

On top of that, I have earlier send a detail document on the solution that we have chosen with the group (the self-checkout) - that's basically a summary of a related research paper. You may also want to go over it.

Thank you very much 🙏🏻🙏🏻🙏🏻